XTREME COUTURE SIGNS ON AS TAKEDOWN RADIO SPONSOR TO PROMOTE FULL SPECTRUM OF PRODUCTS AND TO SUPPORT THE WRESTLING AND MIXED MARTIAL ARTS COMMUNITIES

Posted on | August 18, 2008 | No Comments

FOR IMMEDIATE RELEASE

Des Moines, IA- August 18, 2008- A major promotional agreement between two leading organizations related to the world of combat sports was announced today when Xtreme Couture signed to sponsor TakeDown Radio. Xtreme Couture is a market leader in each of its categories, with products and services including apparel, gyms, training, and nutrition products. TakeDown Radio is a ten year old radio program placing focus on amateur, collegiate, and Olympic wrestling, as well as Mixed Martial Arts (MMA). The program originates from KXNO1460, Des Moines Sports Station, a Fox Sports affiliate station.

Xtreme Couture was founded in 2007 by MMA icon, Randy “The Natural” Couture. Couture is a member of the UFC Hall of Fame and has held five separate UFC title reigns, spanning two weight classes and ten years. Couture is arguably the most visible, as well as popular, figure in the sport of MMA today. Randy’s background with the military, and collegiate and international wrestling lead him to MMA, thus providing the perfect experience for him to become an ambassador for both wrestling and MMA.

In addition to a wildly popular clothing line, Xtreme Couture operates seven world class gyms located throughout the country. The fully integrated company was designed as a way to pass on Couture’s proven MMA fighting style, conditioning programs, and nutritional philosophy to a new generation of fighters and fans. Today, constant references to “the MMA lifestyle” place Xtreme Couture at its center.

The gyms attract a diverse clientele of individuals striving to reach their fitness, self defense, and competitive fighting goals. A broad range of programs, events, and memberships are available, with options beginning at only $100 a month, and elevating to personal training sessions with Couture. Xtreme Couture has assembled a top team of trainers, including Jay Hieron and Mike Pyle. Xtreme Couture provides opportunities for qualified business owners to open their own gyms as the operation continues to rapidly expand.

“Extreme Couture represents the absolute melding of wrestling and MMA. In this case, the total is clearly larger than the sum of its parts,” commented TakeDown Radio founder and host, Scott Casber. “Randy and his organization have been friends of the program from the start. We were banging the wrestling/MMA drum long before it became generally accepted. As Randy’s success went through the roof, he never forgot us. Today’s announcement is a testament to his unlimited support of our sports, as well as a personal example of his humility. We are truly grateful.” Casber continued.

Full details regarding Xtreme Couture can be found at http://www.xtremecouture.tv Business inquiries by phone can be directed to (702) 616-1022

More information on TakeDown Radio can be found at http://www.takedownradio.com